Mediafreaks 3D Animation Studio Blog

Why Animated Commercials Rock and ‘Live’ Adverts Don’t

There is an increasing trend for businesses to gravitate towards using animation for their commercials, and for good reason too. This article discusses some of the more popular reasons why business marketers are doing that and will hopefully give you an insight. 1. ‘Live’ adverts require actors and models, and they can be hard to [...]

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3D Animation is Not Just About Animation

I have said this many times and I will continue to say it - most people study 3D animation to do animation and there cannot be a worse reason for coming into the industry. I say this because they come in for the wrong reason, and will leave for the wrong reason. The first time most people [...]

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Is 3D Animation an Offspring of 2D Animation?

Many people have the idea that 3D animation stemmed as a progression from 2D animation. While not entirely untrue, this is definitely not the whole truth as well. If we have to make some form of link, then I would say that 3D animation has more of its roots in stop motion animation than in traditional [...]

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Discerning between 2D and 3D

I was sitting down with a friend the other day when he told me that he still couldn’t quite grasp what the differences between 3D and 2D animation were. I get this a lot from my friends and people who are not within the industry. So once and for all, I’m going to offer some tips [...]

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3D Animation 101

Do not be fooled by the seemingly simplicity of this question. I was actually quite tempted not to write this article because it’s such a difficult topic to write on. It can be answered as complicated as you want it to be or as short as you desire. The thing is, I need to let [...]

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